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THEMATIC
Taylor Swift Index

SWIFT

Index Performance

+8.43%
SWIFT
+5.55%
SPY

Overview

Description

The "Taylor Swift Index" combines the impact and influence of Swift's mass appeal and her mention or implied endorsement of certain products, services, or companies in her lyrics, interviews, or social media. This includes companies within the sphere of music creation and distribution such as labels or performance companies she collaborates with. This index was generated with help from Thematic Assist.

  • TickerSWIFT
  • Inception Date08/19/2023
  • WeightingEqual
  • # of holdings19
What's inside?

Holdings

All holdings as of October 22, 2024
CSV download
Live Nation Entertainment, Inc. (LYV)5.74%$26.48B6.97%24.53%1.10
Netflix, Inc. (NFLX)5.61%$330.03B14.46%47.63%8.53
TEGNA, Inc. (TGNA)5.58%$2.72B-2.89%35.12%1.78
Gap, Inc. (GPS)5.50%$8.46B4.85%42.45%0.77
Spotify Technology SA (SPOT)5.46%$74.86B18.53%29.03%3.89
Hilton Worldwide Holdings, Inc. (HLT)5.46%$58.39B10.94%29.65%6.03
Comcast Corp. (CMCSA)5.33%$156.57B-2.70%61.26%2.09
Apple, Inc. (AAPL)5.32%$3.60T4.87%46.26%8.49
The Walt Disney Co. (DIS)5.31%$175.23B3.54%31.01%2.54
Liberty Media Corp. (FWONK)5.31%$23.46B36.46%16.80%5.07
The Estée Lauder Companies, Inc. (EL)5.30%$20.84B-2.00%71.57%2.88
Starbucks Corp. (SBUX)5.19%$109.30B-0.62%22.19%3.03
Coca-Cola Consolidated, Inc. (COKE)5.15%$9.88B3.28%39.85%1.75
AT&T, Inc. (T)5.14%$155.31B-0.40%44.58%2.44
Hasbro, Inc. (HAS)5.13%$10.03B-17.70%73.56%2.44
Sprout Social, Inc. (SPT)5.03%$1.43B25.32%77.46%5.28
VF Corp. (VFC)4.91%$7.08B-8.33%52.63%1.14
NIKE, Inc. (NKE)4.86%$97.01B-10.26%44.86%2.54
Ulta Beauty, Inc. (ULTA)4.67%$17.39B0.88%38.33%1.57
Market data by FactSet