Index Performance
-0.10%
MAGNETIC
+7.12%
TMLARGE
+0.70%
RSP
Overview
Description
An index of Gen Z's Most Magnetic Brands of 2023, by dcdx. Brand Magnetism® is the measure of a brand's ability to attract popular and consistent user-generated content.
- TickerMAGNETIC
- Inception Date07/24/2024
- WeightingEqual
- # of holdings19
What's inside?
Holdings
All holdings as of November 13, 2025
CSV download
| LVMH Moët Hennessy Louis Vuitton SE (MC) | 6.58% | $368.00B | -1.71% | 67.03% | 4.09 |
| Samsung Electronics Co., Ltd. (005930) | 6.57% | $455.45B | 8.80% | N/A | N/A |
| Apple, Inc. (AAPL) | 5.94% | $4.03T | 6.43% | 46.91% | 9.35 |
| Alphabet, Inc. (GOOGL) | 5.84% | $3.36T | 16.21% | 59.66% | 7.55 |
| Target Corp. (TGT) | 5.49% | $41.18B | -0.95% | 26.48% | 0.58 |
| Amazon.com, Inc. (AMZN) | 5.48% | $2.54T | 13.40% | 50.79% | 3.52 |
| Starbucks Corp. (SBUX) | 5.46% | $98.26B | 2.87% | 16.67% | 3.18 |
| Nintendo Co., Ltd. (7974) | 5.45% | $102.93B | 90.56% | 40.46% | 7.38 |
| McDonald's Corp. (MCD) | 5.43% | $219.04B | 2.97% | 58.19% | 10.32 |
| Walmart, Inc. (WMT) | 5.35% | $817.54B | 4.76% | 23.19% | 1.22 |
| The Walt Disney Co. (DIS) | 5.05% | $193.48B | 3.61% | 31.94% | 2.65 |
| Netflix, Inc. (NFLX) | 5.02% | $489.08B | 19.06% | 47.03% | 12.19 |
| NIKE, Inc. (NKE) | 5.00% | $97.61B | 1.01% | 41.78% | 2.51 |
| Crocs, Inc. (CROX) | 4.93% | $3.85B | -6.20% | 58.52% | 1.49 |
| Mondelez International, Inc. (MDLZ) | 4.81% | $73.51B | 5.87% | 29.31% | 2.70 |
| Spotify Technology SA (SPOT) | 4.69% | $130.89B | 13.95% | 31.51% | 7.56 |
| Ferrari NV (RACE) | 4.68% | $99.36B | 7.40% | 50.05% | 10.56 |
| Chipotle Mexican Grill, Inc. (CMG) | 4.26% | $41.49B | 7.51% | 21.48% | 4.76 |
| Roblox Corp. (RBLX) | 4.00% | $71.08B | 47.96% | 23.09% | 21.39 |
Market data by FactSet