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Basic Bitch Index

BASIC

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Index Performance

-10.17%
BASIC
-8.60%
SPY

Overview

Description

The Basic Bitch Index tracks the disproportionate spending habits of the consumer-focused basic bitch. It's known that the basic bitch is the dominant driving force of consumer spending habits in the US, and so this index tracks the subset of companies best positioned to benefit from this effect.

  • TickerBASIC
  • Inception Date06/24/2022
  • WeightingMarket Cap
  • # of holdings11
What's inside?

Holdings

All holdings as of April 28, 2025
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Apple, Inc. (AAPL)80.27%$3.16T3.95%46.88%9.89
Netflix, Inc. (NFLX)12.08%$472.55B10.62%49.31%10.45
Starbucks Corp. (SBUX)2.42%$95.30B-0.29%18.12%3.51
NIKE, Inc. (NKE)1.73%$84.59B-9.20%41.02%2.49
Target Corp. (TGT)1.12%$43.90B-0.79%25.84%0.72
lululemon athletica, Inc. (LULU)0.80%$33.77B10.07%59.20%4.75
Ulta Beauty, Inc. (ULTA)0.46%$17.51B0.79%38.84%1.82
Pinterest, Inc. (PINS)0.40%$17.71B19.35%79.42%4.92
Tapestry, Inc. (TPR)0.37%$14.34B5.32%72.14%2.64
The Estée Lauder Companies, Inc. (EL)0.35%$21.27B-6.49%76.02%2.23
Canada Goose Holdings, Inc. (GOOS)0.01%$801.89M-2.51%69.51%1.42
Market data by FactSet

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