THEMATIC
Axios Harris Best Brand Reputation Index, Market Cap

AXIOSMC

Index Performance

+1.83%
AXIOSMC
+0.16%
TMLARGE

Overview

Description

Index comprised of the companies considered to have "Excellent" and "Very Good" brands based on the annual survey by Axios and Harris Poll to gauge the reputation of the most visible brands in America, based on 20 years of Harris Poll research. Weighted by adjusted market capitalization and adjusted annually based on updated rankings.

  • TickerAXIOSMC
  • Inception Date03/06/2019
  • WeightingEqual
  • # of holdings52
What's inside?

Holdings

All holdings as of June 12, 2024
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Alphabet, Inc. (GOOG)2.47%$2.04T15.44%58.49%5.75
Nordstrom, Inc. (JWN)2.46%$3.44B4.84%33.94%0.48
Dell Technologies, Inc. (DELL)2.42%$40.18B5.79%21.18%1.24
Apple, Inc. (AAPL)2.42%$3.18T-4.31%46.58%7.05
HP, Inc. (HPQ)2.36%$35.54B-2.00%23.04%0.68
General Motors Co. (GM)2.35%$55.01B7.58%13.74%0.86
Costco Wholesale Corp. (COST)2.29%$376.53B9.07%12.55%1.37
Best Buy Co., Inc. (BBY)2.19%$18.79B-6.55%23.26%0.43
adidas AG (ADS)2.17%$41.37B3.49%51.23%1.94
Kellanova (K)2.15%$20.41B-21.05%32.78%1.82
Shell Plc (SHEL)2.15%$221.75B-17.37%16.59%0.88
T-Mobile US, Inc. (TMUS)2.10%$209.06B-0.19%47.17%3.86
Netflix, Inc. (NFLX)2.10%$279.50B14.95%46.95%7.95
Amazon.com, Inc. (AMZN)2.10%$1.95T12.53%49.32%3.37
Microsoft Corp. (MSFT)2.07%$3.22T17.03%70.08%13.40
The Coca-Cola Co. (KO)2.07%$273.77B2.46%62.40%6.32
Volkswagen AG (VOW3)2.03%$63.06B-0.97%18.31%0.81
Samsung Electronics Co., Ltd. (005930)2.02%$363.19B12.82%35.38%1.82
Procter & Gamble Co. (PG)2.02%$395.28B0.63%51.20%5.08
American Express Co. (AXP)2.01%$161.51B13.32%62.03%2.31
Anheuser-Busch InBev SA/NV (ABI)1.99%$107.32B-0.11%50.18%3.48
Capital One Financial Corp. (COF)1.99%$51.61B12.36%N/A2.01
Nestlé SA (NESN)1.99%$271.20B-1.51%45.88%3.31
Ford Motor Co. (F)1.99%$47.49B3.14%8.71%0.96
Subaru Corp. (7270)1.99%$16.27B24.60%21.10%0.42
JPMorgan Chase & Co. (JPM)1.98%$558.14B18.17%N/A5.44
PayPal Holdings, Inc. (PYPL)1.98%$67.75B10.79%39.39%2.27
PepsiCo, Inc. (PEP)1.96%$226.94B2.28%55.00%2.99
Pfizer Inc. (PFE)1.94%$158.83B-18.61%70.56%3.92
FedEx Corp. (FDX)1.93%$62.12B-1.94%20.88%1.08
3M Co. (MMM)1.90%$56.07B-0.35%45.53%2.15
Deere & Co. (DE)1.90%$100.62B-12.37%39.84%2.88
The Kraft Heinz Co. (KHC)1.89%$40.86B-1.20%35.16%2.42
Sony Group Corp. (SONY)1.88%$104.14B5.74%25.54%1.32
GE Aerospace (GE)1.87%$175.53B10.83%28.26%2.81
NIKE, Inc. (NKE)1.85%$116.14B0.51%44.23%3.11
The Home Depot, Inc. (HD)1.82%$332.90B-2.25%32.25%2.50
Kohl's Corp. (KSS)1.81%$2.53B-5.29%37.58%0.58
Lowe's Companies, Inc. (LOW)1.81%$124.42B-4.40%31.18%1.98
Honda Motor Co., Ltd. (HMC)1.79%$52.37B13.23%21.60%0.69
Target Corp. (TGT)1.76%$67.63B-3.12%26.35%0.85
United Parcel Service, Inc. (UPS)1.76%$100.18B-5.22%16.48%1.64
The Kroger Co. (KR)1.76%$37.38B1.20%20.15%0.33
Bayerische Motoren Werke AG (BMW)1.75%$62.23B-0.65%17.93%0.96
International Business Machines Corp. (IBM)1.75%$155.54B1.47%52.85%3.58
Starbucks Corp. (SBUX)1.74%$90.49B-1.84%19.69%3.45
Toyota Motor Corp. (7203)1.73%$278.67B21.37%20.77%1.76
LG Corp. (003550)1.72%$9.23B1.85%15.97%1.87
CVS Health Corp. (CVS)1.54%$75.32B3.60%14.22%0.47
Walgreens Boots Alliance, Inc. (WBA)1.49%$13.74B6.28%17.35%0.37
GE Vernova, Inc. (GEV)0.51%N/A12.09%14.94%N/A
Solventum Corp. (SOLV)0.26%N/A0.82%57.25%N/A
Market data by FactSet