Index Performance
-2.12%
ARENA
+3.99%
SPY
Overview
Description
The Thematic Stadium Naming Rights Index is based on years of research showing companies that spend on naming sports stadiums make other poor business decisions. Bad sports stadium naming right deals are an indication of other poorly allocated marketing decisions and wasteful spending. According to research and analysis in 2007 by Michael Leeds, a sports economist at Temple University, and more recently, Nicholas Rossolillo, President and Investment Advisor at Concinnus Financial, in 2016, independently showed support for this investment thesis. These companies tend to underperform their peer group and the broader market. This is an inverse index that goes up when the underlying stocks go down.
Full methodology- TickerARENA
- Inception Date07/15/2022
- WeightingEqual
- # of holdings29
What's inside?
Holdings
All holdings as of December 12, 2025
CSV download
| Lumen Technologies, Inc. (Louisiana) (LUMN) | 5.09% | $8.72B | -4.16% | 23.10% | 1.71 |
| Comerica, Inc. (CMA) | 4.43% | $11.43B | -3.63% | N/A | 2.96 |
| FedEx Corp. (FDX) | 4.22% | $67.09B | 3.08% | 21.10% | 0.98 |
| American Airlines Group, Inc. (AAL) | 4.11% | $9.87B | 0.32% | 17.35% | 0.66 |
| Ford Motor Co. (F) | 4.10% | $54.83B | 9.39% | 8.94% | 0.90 |
| Lincoln National Corp. (LNC) | 3.78% | $8.56B | 39.67% | N/A | 0.74 |
| Wells Fargo & Co. (WFC) | 3.77% | $291.18B | -0.47% | N/A | 5.42 |
| Toyota Motor Corp. (7203) | 3.67% | $272.67B | 8.15% | 15.91% | 1.41 |
| Bank of America Corp. (BAC) | 3.63% | $402.66B | -5.17% | N/A | 5.67 |
| Fifth Third Bancorp (FITB) | 3.61% | $31.83B | 16.35% | N/A | 3.51 |
| Xcel Energy, Inc. (XEL) | 3.59% | $44.45B | 7.47% | 30.82% | 5.78 |
| Capital One Financial Corp. (COF) | 3.58% | $151.22B | 41.95% | N/A | 2.86 |
| MetLife, Inc. (MET) | 3.58% | $54.13B | -5.85% | N/A | 1.05 |
| The PNC Financial Services Group, Inc. (PNC) | 3.54% | $82.58B | 1.61% | N/A | 4.23 |
| JPMorgan Chase & Co. (JPM) | 3.48% | $867.09B | 4.02% | N/A | 7.00 |
| M&T Bank Corp. (MTB) | 3.48% | $31.33B | 0.62% | N/A | 3.51 |
| United Airlines Holdings, Inc. (UAL) | 3.44% | $34.59B | 2.57% | 29.04% | 0.85 |
| NRG Energy, Inc. (NRG) | 3.37% | $30.94B | 5.26% | 7.49% | 1.46 |
| Intuit, Inc. (INTU) | 3.34% | $186.70B | 18.34% | 74.16% | 9.82 |
| Levi Strauss & Co. (LEVI) | 3.27% | $8.40B | 1.65% | 61.34% | 1.65 |
| Raymond James Financial, Inc. (RJF) | 3.23% | $32.23B | 6.47% | 86.54% | 1.66 |
| SoFi Technologies, Inc. (SOFI) | 3.16% | $34.39B | 28.15% | 61.71% | 7.47 |
| SAP SE (SAP) | 3.12% | $284.97B | 7.15% | 73.77% | 7.35 |
| Petco Health & Wellness Company, Inc. (WOOF) | 2.98% | $863.42M | -3.11% | 35.45% | 0.61 |
| AT&T, Inc. (T) | 2.93% | $174.26B | 1.64% | 44.20% | 2.88 |
| T-Mobile US, Inc. (TMUS) | 2.82% | $218.29B | 8.90% | 49.29% | 4.50 |
| Spotify Technology SA (SPOT) | 2.78% | $123.08B | 13.95% | 31.51% | 7.56 |
| Oracle Corp. (ORCL) | 2.11% | $545.81B | 14.22% | 64.00% | 11.51 |
| Fiserv, Inc. (FI) | 1.78% | $36.98B | 0.92% | 58.90% | 4.68 |
Market data by FactSet
