WD-40 Co. is a global marketing organization, which engages in the development and sale of products for workshops, factories, and homes. Its brands include WD-40 Multi-Use Product, WD-40 Specialist, 3-IN-ONE, GT85, X-14, 2000 Flushes, Carpet Fresh, no vac, Spot Shot, 1001, Lava and Solvol. The firm operates through the following geographical segments: Americas, Europe, Middle East, and Africa (EMEA), and Asia-Pacific. The company was founded by Norman Bernard Larsen, Sam Crivello, Gordon Dawson, and John B. Gregory on September 23, 1953 and is headquartered in San Diego, CA.